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Why choose us?

History and Reputation

In 1983 Gary Keller and Joe Williams created Keller Williams with just a few agents and a tiny office in Austin, Texas. Their objective was simple “How can we run the company in such a way that Agents achieve everything they want and at the same time we achieve everything we want?” From this simple premises they developed the proven Keller Williams business model.

The Keller Williams Business Model

  • The best possible commission structure
  • Treat agents like business partners
  • Growth share with the agents that helps grow the company
  • Give full access to financial information to all agents
  • Have supportive management that consults, trains and promotes teamwork
  • Have the highest level of training in the industry
winning at work

Size & Infrastructure

The Keller Williams Business model proved hugely successful and the company now has more than 180,000 agents in over 850 market centres across over 30 countries worldwide and is the fastest growing Estate Agency Business in the world.

Training & Education

The Keller Williams education and training systems are one of the key components that makes us the best in the industry. Our training courses address every aspect of building your career. From just starting out to taking your established business to new heights. Each course is based on proven systems using tools that guarantee to increase productivity and success.

No Limit to your own Success

As a Keller Williams agent you're only limited by your own ambition. We have all the tools you need to create a remarkable and highly profitable business in a relatively short space of time. We also have benchmark targets which if achieved propels you to 'mega agent' status. Once you reach 'mega-agent' the sky really is the limit, new doors open and superstar status is just around the corner.

Innovation & Technology

As the technological landscape shifts so do we. We maintain our position and reputation by using cutting edge technology and systems to manage our own internal processes. We use powerful lead generation processes and systems that give our agents a vital advantage in a very competitive marketplace.

Our innovation and technology also benefits our customers by providing them with the latest technology and marketing tools to generate more interest for their property.

At Keller Williams we lead and let others follow.

Freedom and Flexibility of being your own boss

Probably the greatest freedom in life is to choose your own working hours and to be your own boss. As a Keller Williams agent you are your own boss, you clock in when you want and put in as many hours as you think you need. There'll never be anybody looking over your shoulder and you'll never have to clock watch.

Growth Sharing Scheme

At Keller Williams we treat our agents like business partners. Our growth sharing scheme financially rewards agents for bringing other talented, productive agents to the company by giving them a share of the monies generated by the agents they help recruit.

Since the inception of Keller Williams profit sharing scheme, we have shared over £400m back with our agents and it doesn’t stop there. The profit/growth sharing system uses a programme where agents who stay with the company for a minimum of three years will continue to see profit/growth share income for the rest of their lives.

The Keller Williams Culture

Our mission is to build careers worth having, businesses worth owning, and lives worth living. The Keller Williams culture is all about agents helping other agents and has been designed to ensure every one of our agents gets a helping hand whenever they need one, whatever the situation.

We also believe in giving back to the communities that provide us with our business. Each year we have a RED (Renew, Energise and Donate) Day where agents donate their time to good community causes within their local area.

Join Keller Williams and feel like part of something greater.

What type of agents are we looking for?

Keller Williams is a forward-thinking ambitious and energetic company and as such we’d like our agents to reflect our passion for property. Our biggest asset is our people and each agent who joins is, in effect, a Keller Williams brand ambassador.

You don’t need any formal qualifications to become a Keller Williams agent but you will be required to undertake a formal interview and assessment by your local market centre director to see if you have the requirements and aptitude for the role.

Do you have the following core qualities?

  • Integrity;
  • Good organisational skills;
  • Great personal and communication skills;
  • Flexibility;
  • A positive "anything is possible" attitude;
  • Capable of working independently as well as in a team.

Are you one of these people?

At Keller Williams we know that who you are in business with matters. And we strive to be in business with the best.

Whilst all KW agents operate independently of each other there is a strong sense of community and team spirit within the company. We’re after team players who work as well independently as they do as part of a dynamic team.

Either email or call us on 0207 078 3939 and one of our expert agents will be able assist you.

The Process

Becoming a Keller Williams agent isn’t complicated and we’re here to help you get up and running as quickly as we can.

After contacting us you’ll be invited to meet your local market centre director. They’ll be able to give you more details about the recruitment process, and what’s involved.


Our 4/6 week training programme will give you all the tools you need to become a successful KW agent. There’s plenty to learn but don’t worry, we’ll only go at a pace you’re comfortable with.

Ongoing Support, Coaching, Re-evaluation and Feedback

At Keller Williams we don’t just throw you out of the nest and expect you to fly. You are now part of a Market Centre team which will constantly check, monitor, and offer support throughout your working career. You are never alone with Keller Williams.

The Finances

What will it cost me and what will I get in return? 

Low cost of entry

Becoming a Keller Williams agent doesn’t cost a lot of money. It does however require a big investment of your time. In return we’ll invest all our time on making you as successful as we can. After all your success is our success.

Big Financial Returns

The sky is the limit and you’re only limited by your own ambition. The unique Keller Williams commission structure allows you to quickly grow your business with complete financial transparency. With each property sale you’ll know up-front the commission you’ll receive and there’s no hidden costs or unexpected surprises.

And with success comes a greater share of the commission. Once you reach a certain level of sales per year you’ll then receive 92% of the commission on each property sale thereafter.

Mega Agents

The more successful you are the more the opportunities open up for increased wealth creation. Reaching a certain level of commission enables you to become a Keller Williams Mega Agent. This not only means you’re in the top 5% of Keller Williams agents worldwide but also that you can now share your knowledge and wisdom with other KW Agents at Mega Camp.

Growth Sharing Scheme

Our growth sharing scheme financially rewards agents for bringing other talented, productive agents to the company by giving them a share of the revenues generated by the new agents.


Can I join as a part-time agent?

Yes. But we don’t advise it.

Becoming a successful and profitable agent requires time and commitment. The more you put in the better your chances of success.

Clients also demand commitment from their agent. Don’t forget you’ll most likely be selling their biggest and most important asset and so anything other than 100% commitment will not be good enough for them or for the Keller Williams brand.

I already operate as an Estate Agent. Can I switch it to Keller Williams?

Yes. There are two types of Keller Williams agent:

- The Keller Williams agent.

You’ll adopt the Keller Williams name and all of the Keller Williams branded marketing materials. This is ideal for start-ups or those agents who want to build their own client base using a globally recognised name.

- 'Powered by' Keller Williams agent.

You’ll keep your own Estate Agency branding with the small addition of 'Powered by Keller Williams' logo. You’ll will have access to all the education courses, training and technology that Keller Williams offers.

What happens if I want to leave in 3 years?

Not a problem. We understand that circumstances change and so we’ll work together with you to find the best options should you decide to leave Keller Williams.

How do you choose which agent sells which house?

Agents operate independently of each other and customers will choose an agent based on who they come into contact with. If however, a customer calls a market centre then we’ll pass that call directly to the agent who best matches the customers criteria.

Can I own a Market Centre after being an Agent?

Yes. At Keller Williams we love success stories and there’s no reason why, as a successful agent, you can’t become a successful market centre owner.

Can I use my own systems and marketing materials?

Yes. We offer all this as part of the agent package but if you want to use you’re own marketing materials then that’s fine too as long as they adhere to the Keller Williams "codes of practice."

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